Is Social Media a Fad?

Posted by bonusblog on March 28, 2010 · 1 Comment 

Sometimes a picture is better than a thousand words. In this case a video is better than a thousand pictures. If you think that social media is a fad, watch this video all the way through. At least it will get you thinking. Click the play button to start the video.

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Filed under Social Marketing · Tagged with Facebook, fad, linked in, Social Marketing, social media, Twitter, you tube

Twitter Local Trends

Posted by bonusblog on February 3, 2010 · 2 Comments 

Twitter is rolling out a new feature called Twitter Local Trends. As with all new features, not every user gets added on day one. So if you don’t have it yet, be patient; it’s coming. Another thing to keep in mind is that only a few locations around the world have been added so far, so unless you live in a major city, you will have to wait until your location is added.

Here’s what your Twitter screen will look like when the feature is available to you. Read more

Filed under Social Marketing · Tagged with SEO Houston, social media, Twitter Local Trends

Google Delivering Real Time Twitter Posts

Posted by bonusblog on December 12, 2009 · 1 Comment 

You may have noticed that when you perform a search in Google (and recently Yahoo & Bing) that you are seeing Twitter  and other social media posts under Latest Results. This is very powerful if you are trying to rank for your business brand. This new development also legitimizes the use of social media, like Twitter, in business online marketing strategies.

Check out this new Google video and discover how Google is providing breaking news on the web with real-time updates from news, blogs and social networks.

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Filed under Search Marketing, Social Marketing · Tagged with Google, real time updates, search engines, social media, Twitter

Twitter Starting to Release Data to Third Parties

Posted by bonusblog on November 28, 2009 · 2 Comments 

Explore Houston on Twitter I ran across an interesting article about Twitter releasing its fire hose of data to third parties. Twitter is one of those Internet phenomena with massive growth but no profits. The service is free to all users, individuals and businesses alike. On the other hand, Twitter is being used very effectively by online marketers and offline businesses to drive traffic to websites and brick & mortar stores.

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Filed under Social Marketing · Tagged with social media, Twitter, Twitter API, Twitter third party applications

Social Media–Small Business Slow to Adopt Social Media

Posted by bonusblog on November 25, 2009 · 2 Comments 

According to Small Business Trends, small businesses are slow to adopt social media. A recent study reports: “In fact, 86 percent said they don’t use social media sites to get advice or information. Instead, they’re relying on search engines.”

I agree with the conclusion that businesses are unsure of the benefit of utilizing social media. Either they ignore it altogether or they put a “toe in the water” and thus ensures a poor result. On the other hand, small businesses that have embraced social media as they have the search engines, are benefiting from this additional traffic funnel.

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Filed under Social Marketing · Tagged with Facebook, marketing, small business, social media, Twitter

Is Social Media Killing Print Magazines

Posted by bonusblog on October 31, 2009 · Leave a Comment 

Found this interesting post at Creative Cloud:
Proof That Social Media is Killing Print Magazines
Infographic by CartridgeSAVE.co.uk

Filed under Social Marketing · Tagged with internet advertising, print magazines, SEO, social media