Is Social Media a Fad?
Sometimes a picture is better than a thousand words. In this case a video is better than a thousand pictures. If you think that social media is a fad, watch this video all the way through. At least it will get you thinking. Click the play button to start the video.
Filed under Social Marketing · Tagged with Facebook, fad, linked in, Social Marketing, social media, Twitter, you tube
Google Delivering Real Time Twitter Posts
You may have noticed that when you perform a search in Google (and recently Yahoo & Bing) that you are seeing Twitter and other social media posts under Latest Results. This is very powerful if you are trying to rank for your business brand. This new development also legitimizes the use of social media, like Twitter, in business online marketing strategies.
Check out this new Google video and discover how Google is providing breaking news on the web with real-time updates from news, blogs and social networks.
Filed under Search Marketing, Social Marketing · Tagged with Google, real time updates, search engines, social media, Twitter
Twitter Starting to Release Data to Third Parties
Posted by bonusblog on November 28, 2009 · 2 Comments
I ran across an interesting article about Twitter releasing its fire hose of data to third parties. Twitter is one of those Internet phenomena with massive growth but no profits. The service is free to all users, individuals and businesses alike. On the other hand, Twitter is being used very effectively by online marketers and offline businesses to drive traffic to websites and brick & mortar stores.
Filed under Social Marketing · Tagged with social media, Twitter, Twitter API, Twitter third party applications
Social Media–Small Business Slow to Adopt Social Media
Posted by bonusblog on November 25, 2009 · 2 Comments
According to Small Business Trends, small businesses are slow to adopt social media. A recent study reports: “In fact, 86 percent said they don’t use social media sites to get advice or information. Instead, they’re relying on search engines.”
I agree with the conclusion that businesses are unsure of the benefit of utilizing social media. Either they ignore it altogether or they put a “toe in the water” and thus ensures a poor result. On the other hand, small businesses that have embraced social media as they have the search engines, are benefiting from this additional traffic funnel.
Filed under Social Marketing · Tagged with Facebook, marketing, small business, social media, Twitter
Google & Bing Include Tweets in Search
Posted by bonusblog on October 31, 2009 · Leave a Comment
This past week both Bing (Microsoft) and Google announced that they have partnered with Twitter to provide search results of the millions of tweets posted on Twitter. Bing has a beta where you can see trending topics as well as search keywords. Google in typical fashion posted a short announcement with few details.
Filed under SEO, Search Marketing, Social Marketing · Tagged with Bing, Google, search, SEO, tweets, Twitter
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